JURNAL ABDIMAS DOSMA (JAD)

Increasing the Production and Marketing Capacity of the Candi Madani Fish Farming Group, Candiroto Village, Kendal District, Kendal Regency

Sulaiman Kurdi — 2026-06-21

The Candi Madani fish farming group in Candiroto Urban Village, Kendal District, Kendal Regency has productive economic potential in freshwater aquaculture. However, the group still faces several challenges related to production management, feed efficiency, business recording, water quality control, and marketing of harvested fish. This community service program aimed to improve the group’s production and marketing capacity through technical aquaculture training, business management assistance, production cost recording, and simple digital marketing optimization. The program applied a participatory approach consisting of needs assessment, training, field practice, mentoring, and evaluation through pre-test and post-test instruments. The results indicate an increase in participants’ understanding of production management from an average score of 56.40 to 84.20, and marketing understanding from 52.80 to 82.60. The program also encouraged the group to apply basic business records and promote fish products through social media and WhatsApp Business. Furthermore, the mentoring process helped the group formulate production planning based on harvest cycles, local market segmentation, and direct marketing strategies targeting consumers, food stalls, and community networks. This program demonstrates that strengthening fish farming groups should be conducted in an integrated manner, covering not only technical production aspects but also business management and marketing capacity to improve group independence, productivity, and competitiveness.

Keywords: fish farming; production capacity; digital marketing; business group; community service

Strengthening the Digital Capacity of MSMEs in Tourism Villages Through Digital Marketing Training in Cipada Village, West Bandung

Disya Shafa Azizah — 2026-06-21

Tourism villages are a strategic instrument for equitable economic development in Indonesia, yet many, including Cipada Tourism Village in West Bandung Regency, remain constrained by limited digital literacy and the absence of an integrated digital marketing ecosystem. This community service activity aimed to strengthen the digital capacity of micro, small, and medium enterprises (MSMEs) in Cipada through digital marketing training and the development of an integrated marketplace, desawisatacipada.com. Held on 19 May 2026 and involving 26 participants, the activity combined situational analysis, two training sessions on smartphone product photography and marketplace operation, hands-on assistance, and observation-based evaluation, and marked the soft launch of the marketplace. The results indicate that the training broadened participants' understanding of digital visual marketing and online selling. At the same time, the marketplace provides a shared economic space that supports the village's sustainable economic competitiveness.

Literacy to Counter Fake News (Hoaxes) Among Children in the Mat Peci Ciliwung Community in Jakarta

Sandy Allifiansyah — 2026-06-22

This community service activity aimed to improve digital literacy among children in the Mat Peci Ciliwung Community in Jakarta so they can recognize and resist hoaxes. The program was carried out through interactive socialization involving lecturers and students with a communicative, dialogic, and child-friendly approach. The material was delivered in simple language to ensure it could be easily understood by the participants, and was reinforced through discussion and question-and-answer sessions. The results showed that the children participated enthusiastically, responded actively to the questions, and began to understand the importance of verifying information before believing or sharing it. This activity indicates that early hoax-literacy socialization can serve as an initial strategy to build children's critical attitude toward digital information.

Optimizing Children's Reading, Writing, and Arithmetic (Calistung) Skills as the Foundation of Basic Education at RPTRA Beringin Indah

Aulia Khairunnisa — 2026-06-30

Reading, writing, and arithmetic skills are fundamental competencies that support children's academic development. However, some children still require additional assistance to strengthen these basic abilities. This community service program aimed to improve children's literacy and numeracy skills while fostering their learning motivation through interactive and enjoyable learning activities. The program was conducted at RPTRA Beringin Indah, Rawamangun, East Jakarta, involving 15 children aged 4-7 years. The methods employed included learning assistance, interactive teaching, practical exercises, educational games, and ice-breaking activities. The results indicated high participant enthusiasm and improvement in basic reading, writing, and arithmetic skills according to each participant's level of ability. Furthermore, the program enhanced children's confidence in participating in learning activities. This program demonstrates that enjoyable and interactive learning approaches can positively contribute to the development of children's literacy and numeracy skills.

Fair Law Enforcement Education as an Effort to Increase Legal Awareness Among Sixth Grade Students at SDN Rawamangun 12 Pagi

Firly Aurellia Rahma — 2026-06-24

Legal awareness is an essential aspect of character development among students from an early age. However, some elementary school students still have a limited understanding of the importance of law, justice, and compliance with rules in their daily lives. This observational activity aimed to enhance students’ understanding of legal concepts and increase their legal awareness through a socialization program on fair law enforcement. The observation was done towards sixth-grade students at SDN Rawamangun 12 Pagi using an educational and participatory approach. The methods employed included material presentation and interactive discussions through question-and-answer sessions. The results indicated an improvement in students’ understanding of the concepts of law and justice, increased student participation throughout the activity, and greater awareness of the importance of obeying rules and applying the values of justice in both school and community settings. This activity contributed positively to strengthening character education and fostering a culture of legal awareness among elementary school students.

Empowerment of Mat Peci Community Children through the Strengthening of Educative Media Literacy

M. Fikri Akbar — 2026-06-24

This community service focuses on the vulnerability of children in the marginalized areas of the Ciliwung River banks to the negative impacts of digital information flow due to low media literacy. The main objective of this community service activity is to empower the children of the Mat Peci Community through the strengthening of educational media literacy, in order to foster critical attitudes, media ethics, and the ability to filter information. The method used is Participatory Action Research (PAR) involving observation, socialization, and interactive simulation sessions specifically designed for children. The results of the service show positive dynamics, where children begin to show an understanding of the dangers of hoaxes, cyberbullying, and the importance of limiting screen time. This activity triggers the emergence of new awareness and social transformation at the grassroots level, equipping the younger generation of Mat Peci with the digital intelligence essential for their future.

Effectiveness of Implementing a Simple Financial Administration System on the Accuracy of Employee Operational Financial Records

Ratu Chaterine Fajri — 2026-07-02

Micro, Small and Medium Enterprises (MSMEs) in the culinary sector, particularly kebab stalls, often face limitations in managing financial administration in an orderly and structured manner. Kebab Mas Yul is one of the growing culinary businesses in a residential area that relies on daily workers without adequate knowledge of financial recording. This community service activity aims to increase employee capacity in recording daily operational financial transactions through training on a simple financial administration system based on manual forms and cash books. The method used is participatory action research with stages of problem identification, instrument design, training, mentoring, and evaluation. The results showed an increase in employee understanding of basic financial recording principles by 78% and the formation of consistent daily recording habits within a one-month program implementation period. The simple system proved capable of reducing daily cash discrepancies and supporting sustainable business accountability.